Why Kifaroo?
Fast
Because there are no page refreshes, Kifaroo.com can load as fast as the search criteria are changed. This allows users to perform more searches in a given period of time, which provides a higher probability that each car will be seen by a potential buyer. Additionally, the short loading times reduce frustration and cause users to spend more time searching for cars which also increases the probability that each car will be seen by a potential buyer.
Clean
The clean interface makes Kifaroo.com unlike any other automotive classifieds site. By smartly integrating approved advertisements into the search results, Kifaroo.com is able to provide minimal competition to car ads while providing other valuable services (i.e. financing offers, specials, and oil changes) to users. Unnecessary and irrelevant advertising is reduced so users can focus on buying cars and not on enhancing their love life.
Local
Dealerships make more money by selling locally. When was the last time that a customer from Iowa stopped by to have the tires rotated or the coolant flushed? Kifaroo.com provides priority advertising to local dealerships by showing local cars to users depending on their location. If a user in Shakopee visits Kifaroo.com they will see cars from Shakopee on the home page, which gives dealerships first dibs on local buyers.
Free
By now you are probably wondering how all of this can be provided for free with no strings attached. At Kifaroo.com we liken ourselves to that elusive free lunch your dad always spoke about. It seems too good to be true but it isn't. We are financially strong and can endure indefinitely with minimal revenue from the one advertisement spot on each search page. This is not about making truckloads of cash. It's about providing a great user experience for car buyers.
However, if you would like to spend money, advertising spots are for sale and would be a great investment for dealerships looking to differentiate themselves. Each ad can be targeted by make, model and year, so if you're having a sale on Suburbans, you can target your ad specifically to users looking for Suburbans, or to users looking for Expeditions or both. For more information, including pricing strategies, please contact us.